5 tips to create a strong social media presence | Social Media and Healthcare | Scoop.it


1. Focus your content. Find your niche.

We live in a world where purpose matters.


2. Create consistent themes.

If people like what they see, they'll come back for more.


3. Give your content a branded look.

If people share your image by uploading it to Facebook or another social media site, make sure you own it.


4. Have a flexible content calendar.

Follow the two-stream content method:


- One stream of content is planned.

- The second stream of content is based on listening in real-time to what's going on in your niche and around the Web.


5. Post what the audience likes-and wants to share.


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